How to change minds : the art of influence without manipulation / Rob Jolles.

By:

Jolles, Robert L, 1957-

Material type: Text

TextSeries: BK business bookPublication details: San Francisco : Berrett-Kohler Publishers, [2013]Edition: 1st edDescription: 1 online resource (xxi, 185 pages) : illustrationsContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781609948306
1609948300
9781609948313
1609948319

Subject(s): Genre/Form:

Additional physical formats: Print version:: How to change minds.DDC classification:

302/.13 23

LOC classification:

HF5438.8.P75 J667 2013eb

Online resources:

Click here to access online

Contents:

Changing minds, changing lives -- Inside the minds of those you are changing -- Establishing trust -- The blueprint for changing minds -- Committing to change -- Initiating change -- "I object!" -- How to change your mind.

Summary: Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles's wise advice -- illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories -- will help you ensure that changing someone's mind is never an act of coercion but rather one of caring and compassion.

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

Print version record.

Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles's wise advice -- illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories -- will help you ensure that changing someone's mind is never an act of coercion but rather one of caring and compassion.

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