| 000 | 00441nam a22001577a 4500 | ||
|---|---|---|---|
| 007 | Paper bound | ||
| 008 | 100416t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788175541092 | ||
| 082 |
_222 _a658.827 _bKA-S |
||
| 100 |
_aKapferer, Jean-Noel _95370 |
||
| 245 |
_aStrategic brand management _bcreating and sustaining brand equity long term |
||
| 250 | _a2nd | ||
| 260 |
_aNew Delhi _bKogan Page _c1997 |
||
| 300 | _a443p. | ||
| 942 |
_2ddc _cBK _04 |
||
| 999 |
_c3070 _d3070 |
||