000			04100cam a2200661 i 4500
001			on1030438224
003			OCoLC
005			20220712070910.0
006			m o d
007			cr cnu|||unuuu
008			180404s2018 nyua ob 001 0 eng d
040			_aN$T _beng _erda _epn _cN$T _dN$T _dEBLCP _dNLE _dOCLCF _dYDX _dOCLCQ _dINT _dOCLCQ _dUKMGB _dTKN _dOCLCQ _dCNO _dOCLCQ _dOCLCO _dUKAHL _dOCLCQ _dVT2 _dOCLCQ _dOCLCO
016	7		_a018823062 _2Uk
020			_a9781501319709 _q(electronic bk.)
020			_a1501319701 _q(electronic bk.)
020			_z9781501319693
029	1		_aAU@ _b000062163996
029	1		_aGBVCP _b1023877805
029	1		_aUKMGB _b018823062
035			_a(OCoLC)1030438224
037			_a9781501319709 _bCodeMantra
050		4	_aHM742 _b.F37 2018eb
072		7	_aPSY _x031000 _2bisacsh
082	0	4	_a302.231 _223
049			_aMAIN
100	1		_aFaltesek, Daniel, _eauthor. _9814016
245	1	0	_aSelling social media : _bthe political economy of social networking / _cDaniel Faltesek.
264		1	_aNew York : _bBloomsbury Academic, _c2018.
300			_a1 online resource (226 pages) : _billustrations
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
504			_aIncludes bibliographical references (pages 200-221) and index.
588	0		_aVendor-supplied metadata.
505	0		_aCover; Contents; List of Figures; Acknowledgments; Introduction; 1 Monetization or: The Romance of the Click; 2 Securitization or: Seeing Wall Street as a Server; 3 Disruption or: Steel Mills, Disk Drives, and Hackathons; 4 Litigation or: In Defense of Patent Trolls; Conclusion: After Social Media Mania; Notes; Bibliography; Index.
520			_aFacebook, Twitter, Snapchat, YouTube, LinkedIn, and dozens of other services have been described as the vanguard of creative destruction across the media industries-disruptors of established business, heroes of a new economic narrative that supposes that the attention of individual users can be measured, managed, manipulated, backing methods that securitized, patented, and litigated attention in ways impossible before. Selling Social Media catalogues the key terms and discourses of the rise of social media firms with a particular emphasis on monetization, securitization, disruption, and litigation. Tensions between ideas and terms are critical, as the ways that different aspects of social media business are described change depending on the audience, scale, and maturity of the firm. These divergent discourses are bound together into a single story of social media, an industry that challenges the theories and descriptions of media that have come before. Through a reading of social media business this book offers a chance to revisit media theory in the context of a new social media companies and products that depend on a different understanding of media audiences, media industries, and public agency.-- _cProvided by Publisher.
590			_aeBooks on EBSCOhost _bEBSCO eBook Subscription Academic Collection - Worldwide
650		0	_aSocial networks.
650		0	_aSocial media.
650		6	_aRéseaux sociaux. _9864887
650		6	_aMédias sociaux. _9875364
650		7	_asocial media. _2aat
650		7	_aMedia, information & communication industries. _2bicssc _9915408
650		7	_aCommunication studies. _2bicssc _971060
650		7	_aMedia studies. _2bicssc
650		7	_aPSYCHOLOGY _xSocial Psychology. _2bisacsh _9852885
650		7	_aSocial media. _2fast _0(OCoLC)fst01741098
650		7	_aSocial networks. _2fast _0(OCoLC)fst01122678
655		4	_aElectronic books
856	4	0	_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1752721
938			_aAskews and Holts Library Services _bASKH _nAH34298497
938			_aAskews and Holts Library Services _bASKH _nAH34434188
938			_aEBL - Ebook Library _bEBLB _nEBL5331504
938			_aEBSCOhost _bEBSC _n1752721
938			_aYBP Library Services _bYANK _n15259788
938			_aYBP Library Services _bYANK _n15256448
994			_a92 _bINOPJ
999			_c2826193 _d2826193