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| 020 | _z9783954890866 | ||
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_a658.044 _223 |
| 049 | _aMAIN | ||
| 100 | 1 |
_aSchrott, Patrick, _eauthor. _9376258 |
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| 245 | 1 | 0 |
_aStrategies of german car companies in china / _cPatrick Schrott. |
| 264 | 1 |
_aHamburg, Germany : _bAnchor Academic Publishing, _c2014. |
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| 264 | 4 | _c©2014 | |
| 300 |
_a1 online resource (88 pages) : _billustrations (some color), tables |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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_aonline resource _bcr _2rdacarrier |
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| 588 | 0 | _aOnline resource; title from PDF title page (ebrary, viewed April 14, 2014). | |
| 505 | 0 | _aStrategies of GermanCar Companies in China; Table of Contents; List of Figures; List of Abbreviations; 1 The Biggest Automobile Market of the World; 2 Market Analysis of the Chinese Automotive Market; 2.1 Political-legal Factors; 2.2 Economic Factors; 2.3 Socio-cultural Factors; 2.4 Technological Factors; 3 Internationalisation Strategies for the PRC's Car Market; 3.1 Timing Strategy; 3.2 Establishing and Developing Business; 3.3 Choice of Location and Partners; 4 Internationalisation strategies of German car companies in the People's Republic of China; 4.1 Volkswagen Group. | |
| 505 | 8 | _a4.2 Bavarian Motor Works Group5 Conclusion; 6 Works Cited; 7 List of Enclosures. | |
| 520 | _aIn 2009, the PRC overtook the USA as the biggest automotive market in the world in production as well as in sales. With economic problems like stagnating real income, rising raw material prices and credit-driven consumerism in the industrial countries the importance of the Chinese market for car companies will even grow. Saturated passenger car markets in the USA and Western Europe and low rates of motorization in new automotive markets like China focus the attention of the market participants on these new, growing markets. The focus of this study is on the passenger vehicle market and lines o. | ||
| 590 |
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_aStrategic alliances (Business) _zGermany. _9376259 |
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_aInternational business enterprises _xManagement. |
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_aAlliances stratégiques (Affaires) _zAllemagne. _91004881 |
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_aEntreprises multinationales _xGestion. _9864717 |
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| 650 | 7 |
_aBUSINESS & ECONOMICS _xIndustrial Management. _2bisacsh _991996 |
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| 650 | 7 |
_aBUSINESS & ECONOMICS _xManagement. _2bisacsh _991997 |
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_aBUSINESS & ECONOMICS _xManagement Science. _2bisacsh _991998 |
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_aBUSINESS & ECONOMICS _xOrganizational Behavior. _2bisacsh _991999 |
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_aInternational business enterprises _xManagement. _2fast _0(OCoLC)fst00976812 |
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_aStrategic alliances (Business) _2fast _0(OCoLC)fst01134349 _949560 |
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_aGermany. _2fast _0(OCoLC)fst01210272 |
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| 655 | 0 | _aElectronic books. | |
| 655 | 4 | _aElectronic books. | |
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_iPrint version: _aSchrott, Patrick. _tStrategies of german car companies in china. _dHamburg, Germany : Anchor Academic Publishing, ©2014 _hx, 79 pages _z9783954890866 |
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