000 | 06061cam a2200925 a 4500 | ||
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001 | ocn796785633 | ||
003 | OCoLC | ||
005 | 20220711174536.0 | ||
006 | m o d | ||
007 | cr ||||||||||| | ||
008 | 120203s2012 mdu ob 001 0 eng | ||
010 | _a 2021678755 | ||
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_a9780739173275 _qebook |
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020 | _z9780739173268 (cloth : alk. paper) | ||
020 | _z073917326X (cloth : alk. paper) | ||
020 | _z9780739173275 (electronic) | ||
020 | _z0739173278 (electronic) | ||
020 |
_a0739173278 _qebook |
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020 | _a1280778954 | ||
020 | _a9781280778957 | ||
020 | _a9786613689344 | ||
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_a659.1/045553 _223 |
049 | _aMAIN | ||
245 | 0 | 0 |
_aUtopian images and narratives in advertising : _bdreams for sale / _cedited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. |
260 |
_aLanham, Md. : _bLexington Books, _cc2012. |
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300 | _a1 online resource (vi, 290 p.) | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
588 | _aDescription based on print version record and CIP data provided by publisher; resource not viewed. | ||
505 | 0 | 0 |
_tThe Portrayal of Utopian Spaces in Magazine Advertisements / _rLuigi, Alessandra Manca _gManca, Alessandra _g7 -- _tWater, the All-Purpose Utopia / _rJohn Kloos _gKloos, John _g31 -- _tWomen and Children in a Fragile Paradise / _rJean-Marie Kauth _gKauth, Jean-Marie _g47 -- _tWelcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / _rZubair S. Amir _gAmir, Zubair S. _g69 -- _tAbsolute Utopia: Advertising the American Dream "In an Absolut World" / _rKaty Kiick _gKiick, Katy _g79 -- _tUtopia on the Common Ground: Norman Rockwell's Breaking Home Ties / _rWilliam Scarlato _gScarlato, William _g89 -- _tUtopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / _rChris Birks _gBirks, Chris _g99 -- _tJungian Archetypes in Advertising Imagery / _rMargaret Salyer _gSalyer, Margaret _g111 -- _tSelling the Good Old Days: Images of Community Life in Contemporary American Advertising / _rJonatlian F. Lewis _gLewis, Jonatlian F., Paul Catterson _gCatterson, Paul _g141 -- _tMasculine and Feminine Images in Italian Magazine Advertising / _rMaria Lucia Piga _gPiga, Maria Lucia, Dolores Sorci-Bradley _gSorci-Bradley, Dolores _g153 -- _tBlack Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / _rVincent Gaddis _gGaddis, Vincent _g193 -- _tUtopian Scenarios in Hispanic Advertisements: People en Español / _rJoaquín Montero _gMontero, Joaquín _g213 -- _tAdvertising, Neoliberalism, and the Financial Collapse of 2008 / _rRobert L. Craig _gCraig, Robert L. _g229 -- _tLiving in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / _rEd McLuskie _gMcLuskie, Ed _g251 -- _tThe Four Women of the Apocalypse: Utopia or Dystopia? / _rMarian Mesrobian MacCurdy _gMacCurdy, Marian Mesrobian _g261. |
520 | _aUtopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which examine narratives created on the advertising page, with special focus on gender images. Through a cross-disciplinary investigation, this collection offers a varied analysis of advertising and mass media which are important for students and scholars alike. | ||
546 | _aEnglish. | ||
590 |
_aeBooks on EBSCOhost _bEBSCO eBook Subscription Academic Collection - Worldwide |
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650 | 0 |
_aAdvertising _xPsychological aspects. _9110772 |
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650 | 0 |
_aAdvertising _xSocial aspects. _987939 |
|
650 | 0 |
_aUtopias. _92447 |
|
650 | 0 |
_aAdvertising and women. _9310841 |
|
650 | 2 |
_aUtopias _92447 |
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650 | 6 |
_aPublicité _xAspect psychologique. _9878627 |
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650 | 6 |
_aPublicité _xAspect social. _9878628 |
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650 | 6 |
_aUtopies. _9878629 |
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650 | 6 |
_aPublicité et femmes. _9878630 |
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650 | 7 |
_autopias. _2aat _92447 |
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650 | 7 |
_autopian literature. _2aat _9878631 |
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650 | 7 |
_aBUSINESS & ECONOMICS _xAdvertising & Promotion. _2bisacsh _9849831 |
|
650 | 7 |
_aAdvertising and women. _2fast _0(OCoLC)fst01746705 _9310841 |
|
650 | 7 |
_aAdvertising _xPsychological aspects. _2fast _0(OCoLC)fst00797734 _9110772 |
|
650 | 7 |
_aAdvertising _xSocial aspects. _2fast _0(OCoLC)fst00797762 _987939 |
|
650 | 7 |
_aUtopias. _2fast _0(OCoLC)fst01163359 _92447 |
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655 | 0 | _aElectronic books. | |
655 | 4 | _aElectronic books. | |
700 | 1 |
_aManca, Luigi _q(Luigi Daniele) _9310842 |
|
700 | 1 |
_aManca, Alessandra. _9310843 |
|
700 | 1 |
_aPieper, Gail W. _9310844 |
|
776 | 0 | 8 |
_iPrint version: _tUtopian images and narratives in advertising _dLanham, Md. : Lexington Books, c2012. _z9780739173268 (cloth : alk. paper) _w(DLC) 2012004484 |
856 | 4 | 0 | _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=466767 |
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