The people's car : a global history of the Volkswagen Beetle / Bernhard Rieger.

By:

Rieger, Bernhard, 1967-

Material type: Text

TextPublication details: Cambridge, Mass. : Harvard University Press, 2013.Description: 1 online resource (406 pages) : illustrationsContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9780674075733
0674075730

Other title:

Global history of the Volkswagen Beetle

Subject(s):

Genre/Form:

Additional physical formats: Print version:: People's car.DDC classification:

629.222/2 23

LOC classification:

TL215.V6 R54 2013eb

Other classification:

F451.664

Online resources:

Click here to access online

Contents:

Prologue: some shapes are hard to improve on -- Before the "people's car" -- A symbol of the national socialist people's community? -- "We should make no demands" -- Icon of the early federal republic -- An export hit -- "The Beetle is dead -- long live the Beetle" -- "I have a vochito in my heart" -- Of Beetles old and new -- Epilogue: the Volkswagen Beetle as a global icon.

Summary: "The People's Car is a transnational cultural history tracing the Beetle from its origins in Nazi Germany to its role in the postwar West German "economic miracle" to its popularity in midcentury Europe and the U.S., second career in Mexico and Latin America, and revival in the late 1990s"--Provided by publisher

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

"The People's Car is a transnational cultural history tracing the Beetle from its origins in Nazi Germany to its role in the postwar West German "economic miracle" to its popularity in midcentury Europe and the U.S., second career in Mexico and Latin America, and revival in the late 1990s"--Provided by publisher