How to use images / Lindsey Marshall and Lester Meachem.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- text
- computer
- online resource
- 9781780670799
- 1780670796
- Visual communication
- Visual perception
- Communication and technology
- Graphic arts
- Design
- Nonverbal communication
- Graphic design (Typography)
- Industrial design
- Communication visuelle
- Perception visuelle
- Communication et technologie
- Arts graphiques
- Design
- Communication non verbale
- visual perception
- graphic arts
- graphic design
- industrial design
- design (discipline)
- ART -- Techniques -- Drawing
- Communication and technology
- Design
- Graphic arts
- Nonverbal communication
- Visual communication
- Visual perception
- 741.6 22
- P93.5
Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
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OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Print version record.
Selection -- Structure and Layout -- Composition -- Communication -- Colour -- Image Potential -- Production.
Includes bibliographical references (page 188) and index.
Annotation Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationary, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages, and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating, and montagingimagery and the relationship of image to text, with chapters on:SelectionStructure and layoutCompositionCommunicationColorImage potentialProductionUsing fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.
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