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Communicating social and environmental issues effectively / Betsy Reed.

By: Material type: TextTextSeries: PRCA practice guidesPublisher: United Kingdom : Emerald Publishing Limited, 2020Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781838674694
  • 1838674691
  • 9781838674670
  • 1838674675
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleDDC classification:
  • 304.2014 23
LOC classification:
  • GE25
Online resources: Summary: This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Including real-world case studies, practical exercises and clear frameworks, this book helps leaders, managers and marketing professionals plan, risk-proof and execute effective communications strategies.
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Electronic-Books Electronic-Books OPJGU Sonepat- Campus E-Books EBSCO Available

Online resource; title from PDF title page (EBSCO, viewed July 29, 2020).

This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Including real-world case studies, practical exercises and clear frameworks, this book helps leaders, managers and marketing professionals plan, risk-proof and execute effective communications strategies.

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