Semiotics and visual communication : concepts and practices / edited by Evripides Zantides.

Selected conference papers.

Includes bibliographical references.

Print version record.

Table of contents; list of figures; list of tables; preface; acknowledgements; chapter one; embedded, introspective and poeticnarratives in 3-dimensional design; how type canmove us-type in the environment; double writingin architectural design; chapter two; the renaissanceof academic publishing; marketing semiotics appliedto the design of integratedgraphic communication systems; (de)coding the fabric of the europeanyears' visual representations; intersemiotic translationin advertising discourse; the greek-cypriot dialect in writing; chapter three; signs at the interface.

Ludic and social media interactiondesign principles in smart citydevelopmenttypography and language; film and new artmedia semiotics; kinetic typography; chapter four; 100 things; visual diasporas; the development of a visual literacycourse in higher education; "my first experiment" "my first ex"; developing students' visual designcompetence through situatedliteracy practices; the quest for "visual thinking"and the double bind of education; projectmy citymy place; the receiver is the message?; acourse in visual communication; children are painting inscriptions; chapter five.

Marks, signs and imagesshowing saying; contributors list.

This book is the result of selective research papers that were presented at the First International Conference on Semiotics and Visual Communication at the Cyprus University of Technology in November 2011. The conference was structured around the theme from theory to practice, and brought together researchers and practitioners who study and evaluate the ways that semiotic theories can be analysed, perceived and applied in the context of various forms in visual communication. Within a semiotic ...

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