Lincoln, Inc. : selling the sixteenth president in contemporary America / Jackie Hogan.

By:

Hogan, Jackie, 1967-

Material type: Text

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781442209565
1442209569
1442209550
9781442209558
1283283743
9781283283748
9786613283740
6613283746

Subject(s): Genre/Form:

Additional physical formats: Print version:: Lincoln, Inc.DDC classification:

973.7092 23

LOC classification:

E457.2 .H69 2011eb

Online resources:

Click here to access online

Contents:

Lincoln, Inc. : selling the sixteenth president -- Mr. Lincoln's coattails : marketing, memorabilia, and presidential tourism -- Packaging the president : Lincoln biographies -- Telling fictions : Lincoln in literature, television, and film -- What would Lincoln do? : the sixteenth president in twenty-first century politics -- "A" is for Abe : teaching Lincoln -- Lincoln under glass : the great emancipator in American museums -- Selling Lincoln : who do we think we are?

Summary: Lincoln, Inc. is an engaging examination of the uses and abuses of the sixteenth president's image in America today. Whether in political campaigns, blockbuster films, school pageants, or soft drink advertisements, the use of the Lincoln image reveals who we think we are as a nation, and who we wish we could be.

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

Includes bibliographical references and index.

Lincoln, Inc. is an engaging examination of the uses and abuses of the sixteenth president's image in America today. Whether in political campaigns, blockbuster films, school pageants, or soft drink advertisements, the use of the Lincoln image reveals who we think we are as a nation, and who we wish we could be.