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The king of drinks : schnapps gin from modernity to tradition / by Dmitri van den Bersselaar.

By: Material type: TextTextSeries: African social studies series ; v. 18.Publication details: Leiden ; Boston : Brill, 2007.Description: 1 online resource (xiv, 268 pages) : illustrations, mapContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9789047430599
  • 904743059X
  • 1281936189
  • 9781281936189
  • 9786611936181
  • 6611936181
Subject(s): Genre/Form: Additional physical formats: Print version:: King of drinks.DDC classification:
  • 394.1/2 22
LOC classification:
  • GT2896 .B47 2007eb
Other classification:
  • 15.80
  • 49.27
  • LC 10525
  • LC 18525
  • ZE 1700
  • ZE 17000
  • ZE 17070
Online resources:
Contents:
List of illustrations; Acknowledgements; 1. Introduction: foreign imports, local meanings; 2. The Rise of Gin; 3. Becoming the King of Drinks; 4. 'Bird gin' and 'money gin': brands and marketing; 5. Poison or medicine? Changing perceptions of Dutch gin; 6. 'Your very good health!' Gin for an independent West Africa; 7. Schnapps gin from modernity to tradition; Bibliography; Index.
Action note:
  • digitized 2010 HathiTrust Digital Library committed to preserve
Summary: Using a focus on the trajectory of commoditisation of gin in West Africa, this book investigates how imported goods acquire specific local meanings. It shows that local consumers, not foreign advertisers, produced the importance of schnapps gin for Africa.
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Item type Home library Collection Call number Materials specified Status Date due Barcode
Electronic-Books Electronic-Books OPJGU Sonepat- Campus E-Books EBSCO Available

Includes bibliographical references (pages 247-258) and index.

List of illustrations; Acknowledgements; 1. Introduction: foreign imports, local meanings; 2. The Rise of Gin; 3. Becoming the King of Drinks; 4. 'Bird gin' and 'money gin': brands and marketing; 5. Poison or medicine? Changing perceptions of Dutch gin; 6. 'Your very good health!' Gin for an independent West Africa; 7. Schnapps gin from modernity to tradition; Bibliography; Index.

Using a focus on the trajectory of commoditisation of gin in West Africa, this book investigates how imported goods acquire specific local meanings. It shows that local consumers, not foreign advertisers, produced the importance of schnapps gin for Africa.

Use copy Restrictions unspecified star MiAaHDL

Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2010. MiAaHDL

Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. MiAaHDL

http://purl.oclc.org/DLF/benchrepro0212

digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL

Print version record.

English.

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