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Globalization and strategic alliances : the case of the airline industry / Tae Hoon Oum, Jong-Hun Park, and Anming Zhang.

By: Contributor(s): Material type: TextTextPublication details: New York : Pergamon, 2000.Edition: 1st edDescription: 1 online resource (xxii, 229 pages pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 0585474036
  • 9780585474038
Subject(s): Genre/Form: Additional physical formats: Print version:: Globalization and strategic alliances.DDC classification:
  • 658/.044 22
LOC classification:
  • HE9780 .O96 2000eb
Online resources: Review: "This book presents the past history and current status of airline alliances, discusses reasons why alliances are being formed, analyzes the questions 'why are alliances likely to remain a key fixture of the airline industry in the foreseeable future?' and 'what implications do alliances have on carrier management and public policy makers?', and quantifies the key economic effects of airline alliances."Summary: "The work is intended for graduate students, business strategy and government policy researchers, applied economists, consultants, and other researchers interested in transport industry and/or strategic alliances as a general topic. It could also serve as a reference resource for graduate and undergraduate courses on industrial organization, strategic management, air transport, transport in general, and international business, regulations and international organizations."--Jacket.
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Item type Home library Collection Call number Materials specified Status Date due Barcode
Electronic-Books Electronic-Books OPJGU Sonepat- Campus E-Books EBSCO Available

Includes bibliographical references (pages 213-223) and index.

Print version record.

"This book presents the past history and current status of airline alliances, discusses reasons why alliances are being formed, analyzes the questions 'why are alliances likely to remain a key fixture of the airline industry in the foreseeable future?' and 'what implications do alliances have on carrier management and public policy makers?', and quantifies the key economic effects of airline alliances."

"The work is intended for graduate students, business strategy and government policy researchers, applied economists, consultants, and other researchers interested in transport industry and/or strategic alliances as a general topic. It could also serve as a reference resource for graduate and undergraduate courses on industrial organization, strategic management, air transport, transport in general, and international business, regulations and international organizations."--Jacket.

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