Beijing Film Academy yearbook : 2015.

Includes bibliographical references.

Print version record.

Cover; Half Title; Title; Copyright; Contents; Acknowledgements; Foreword; Chapter 1; A Wide Range of Academic Settings; A Rich and Solid Talent Cultivation System; An Interactive Academic Pattern of Teaching, Research and Creation; A Specialized and Versatile Training Mode; A Standardized and Effective 'Double Practice' (Social and Art Practice) System; A Comprehensive and High-level Platform for International Exchange; Strong Guarantee of Elite Education Conditions; Excellent Campus Culture; Conclusion; Endnote; Chapter 2; Part I. Market Performance; Part II. Film-Making.

Part III. The Dynamics of Film Enterprises and Industrial ManagementPart IV. Conclusion; References; Note; Chapter 3; Cinema Construction, Operation and Management; The Impact of e-Commercial Strategies on Cinema; Competition Between Cinemas and Internet Enterprises; Paying Attention to the Popular Mobile Payment Service; Diversify the Function of the Cinema Business Model; Pay Attention to the Audience's Pre-Movie Consumer Psychology and Timing; Attract More Young Participants with Cinema Activities; Apply Diverse Operations and Promotion Modes; Future Operation and Development; References.

NotesChapter 4; The Present State and the Problems of China's Film Industry; Distribution and Marketing; The Present Status and the Problems of China's Cinema; The Marginalization of Non-Genre Film-Making and the Decline of Art-HouseCinema; The Root of the Problem Lies in the Lack of Film-Making Talents; Notes; Chapter 5; The Current Situation and Features of Mainland Art Film Screening; Thematic Screening Should Emphasize Curating to Realize Educating andCommunicating Functions; Conclusion; References; Note; Chapter 6; Tian Han and Jun'ichirō Tanizaki.

The Influence of Jun'ichirō Tanizaki's Work on Tian Han's Film Dream by the LakeOriginality of Tian Han's Works and Infl uencing Factors; Conclusion; References; Notes; Chapter 7; The Intertextuality Between Yan Jin and Rudolph Valentino; The Intertextuality Between Plum Blossoms and the Eagle; The Intertextuality of Female Roles; The Intertextuality of the Lens Language Systems; Conclusion; References; Note; Chapter 8; I.; II.; III.; IV; V.; References; Notes; Chapter 9; Before the Battle: Planning, Investment and Production; During the Battle: Promotion, Distribution and Release.

After the Battle: Comment, Reflection and ProspectReferences; Note; Notes on Contributors; Editorial Board Information; Back Cover.

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