TY  - GEN
AU  - Lodish, Leonard M
AU  - Morgan, Howard L
AU  - Archambeau, Shellye
TI  - Marketing that works: how entrepreneurial marketing can add sustainable value to any sized company
SN  - 9788131713778
U1  - 658.8 22
PY  - 2007///
CY  - Delhi
PB  - Pearson
ER  -