TY  - BOOK
AU  - Vaish,Viniti
TI  - Globalization of language and culture in Asia: the impact of globalization processes on language 
T2  - Advances in sociolinguistics
SN  - 9781441129574
AV  - P35.5.A78 G56 2010eb
U1  - 306.44095 22
PY  - 2010///
CY  - London, New York
PB  - Continuum
KW  - Language and culture
KW  - Asia
KW  - Culture and globalization
KW  - Langage et culture
KW  - Asie
KW  - Culture et mondialisation
KW  - LANGUAGE ARTS & DISCIPLINES
KW  - Linguistics
KW  - Sociolinguistics
KW  - bisacsh
KW  - fast
KW  - Sprache
KW  - gnd
KW  - Kultur
KW  - Globalisierung
KW  - Asien
KW  - Electronic books
N1  - Includes bibliographical references and index; Notes on Contributors; 1. Introduction: Globalization of Language and Culture in Asia; 2. Global Mandarin; 3. Muslim Education and Globalization: The Re-(de)positioning of Languages and Curriculum Content in Southeast Asia; 4. Language Idealism and Realism in Globalization: Exploring Homogeneity Beliefs in Japan; 5. Linguistic Capital, Study Mothers and the Transnational Family in Singapore; 6. Globalization and English Teaching in Sri Lanka: Foreign Resources and Local Responses; 7. Pedagogy, Culture and Globalization in India; 8. Flows of Technology: Mandarin in Cyberspace; 9. Globalization and South Korea's EPIK (English Program in Korea)10. Globalization and Language-in-Education Policy Shift in Malaysia: Challenges of Implementation; 11. Globalization: Medium-of-Instruction Policy, Indigenous Educational Systems and ELT in Sri Lanka; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; X; Y; Z
N2  - The impact of globalization processes on language is an emergent field in sociolinguistics.€ To date there has not been an in-depth look at this in Asia, although Asia includes the two most populous globalizing economies of the world, India and China. Covering the major themes in the field of globalization and language, this book will take a look at topics such as English emerging as the medium of instruction for subjects like mathematics and science.€Another€theme is the rise of Mandarin as a potentially 'global' language networking the Chinese diaspora.€ The cultural cont
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ER  -