TY - BOOK AU - Lofton,Kathryn TI - Oprah: the gospel of an icon SN - 9780520948242 AV - BL2525 .L65 2011eb U1 - 306.60973/090511 22 PY - 2011/// CY - Berkeley PB - University of California Press KW - Winfrey, Oprah KW - Winfrey, Oprah. KW - Oprah Winfrey show (Television program) KW - fast KW - Religion and culture KW - United States KW - Popular culture KW - Religious aspects KW - Celebrities KW - Famous Persons KW - Religion et culture KW - États-Unis KW - Culture populaire KW - Aspect religieux KW - Célébrités KW - SOCIAL SCIENCE KW - Sociology of Religion KW - bisacsh KW - RELIGION KW - Christianity KW - General KW - Influence (Literary, artistic, etc.) KW - Religion KW - hilcc KW - Philosophy & Religion KW - North & South American Religions KW - Electronic books N1 - Includes bibliographical references and index; Introduction -- Practicing purchase : the prosperity gospel of a spiritual capitalism -- Celebrity spirit : the incorporation of your best life -- Diverting conversions : the makeover as social rite -- Preacher queen : the race and gender of America's confessor -- Reading religiously : the reformations of Oprah's Book Club -- Missionary gift : the globalization of inspiration -- Conclusion -- Epilogue : political spirituality, or the Oprahfication of Obama N2 - "Today on Oprah," intones the TV announcer, and all over America viewers tune in to learn, empathize, and celebrate. In this book, Kathryn Lofton investigates the Oprah phenomenon and finds in Winfrey's empire--Harpo Productions, O Magazine, and her new television network--an uncanny reflection of religion in modern society. Lofton shows that when Oprah likes, needs, or believes something, she offers her audience nothing less than spiritual revolution, reinforced by practices that fuse consumer behavior, celebrity ambition, and religious idiom. In short, Oprah Winfrey is a media messiah for a se UR - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=356059 ER -