TY  - BOOK
AU  - Srinivasan,N.S.
AU  - Balasubramanian,G.
TI  - Brain re-engineering: the art of being mentally tough 
SN  - 9788132103769
AV  - BF311 .S673 2003eb
U1  - 153 22
PY  - 2003///
CY  - New Delhi, Thousand Oaks, Calif.
PB  - Sage Publications
KW  - Consciousness
KW  - Cognition
KW  - Neurobiology
KW  - Conscience
KW  - Neurobiologie
KW  - cognition
KW  - aat
KW  - SCIENCE
KW  - Cognitive Science
KW  - bisacsh
KW  - PSYCHOLOGY
KW  - Cognitive Psychology
KW  - fast
KW  - Electronic books
N1  - Includes bibliographical references (pages 207-210) and index; Cover; Contents; Acknowledgements; Prologue; The Need for a Neurobiological Framework; Annihilation of Stress and Gene Activation; Bottom-Up Processing; Top-Down Processing (I) Problem Solving; Top-Down Processing (II) Differentiation and Innovation; Passive ProcessingThe Art of Being Mentally Tough [ABMT]; Questionnaire; Epilogue; Appendix; Glossary; Select Bibliography; Index; About the Authors
N2  - This futuristic and truly thought provoking book uses a unique methodology to discuss a range of contemporary management issues, especially those relating to organizational change and innovation. The authors have conceptualized a unique neurobiological framework which is designed to rejuvenate human ingenuity, and to help solve the overwhelming range of economic and existential problems that individuals face on a day to day basis. Written in a simple and engaging style, the authors maintain that their novel framework, based on brain processes, can play a critical role in solving problems and f
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=305646
ER  -