TY  - BOOK
AU  - Karp,Rashelle S.
ED  - Library Administration and Management Association.
TI  - Powerful public relations: a how-to guide for libraries 
SN  - 0838998984
AV  - Z716.3 .P69 2002eb
U1  - 022.7/0973 22
PY  - 2002///
CY  - Chicago
PB  - American Library Association
KW  - Libraries
KW  - Public relations
KW  - United States
KW  - Bibliothèques
KW  - Relations publiques
KW  - États-Unis
KW  - LANGUAGE ARTS & DISCIPLINES
KW  - Library & Information Science
KW  - General
KW  - bisacsh
KW  - Bibliotheques
KW  - Etats-Unis
KW  - cct
KW  - fast
KW  - Electronic book
KW  - Electronic books
N1  - "For the Library Administration and Management Association."; Includes bibliographical references (pages 71-79) and index; Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller
N2  - The library is still the best place to go for traditional information—and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It?s up to you to communicate that the home or work computer can?t come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours her
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ER  -