TY - BOOK AU - Marshall,Lindsey AU - Meachem,Lester TI - How to use images T2 - Portfolio skills. Graphic design SN - 9781780670799 AV - P93.5 U1 - 741.6 22 PY - 2010/// CY - London PB - Laurence King KW - Visual communication KW - Visual perception KW - Communication and technology KW - Graphic arts KW - Design KW - Nonverbal communication KW - Graphic design (Typography) KW - Industrial design KW - Communication visuelle KW - Perception visuelle KW - Communication et technologie KW - Arts graphiques KW - Communication non verbale KW - visual perception KW - aat KW - graphic arts KW - graphic design KW - industrial design KW - design (discipline) KW - ART KW - Techniques KW - Drawing KW - bisacsh KW - fast KW - Electronic books N1 - Includes bibliographical references (page 188) and index; Selection -- Structure and Layout -- Composition -- Communication -- Colour -- Image Potential -- Production N2 - Annotation; Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationary, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages, and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating, and montagingimagery and the relationship of image to text, with chapters on:SelectionStructure and layoutCompositionCommunicationColorImage potentialProductionUsing fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect UR - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=910086 ER -