TY - BOOK AU - Lopes,Teresa da Silva AU - Duguid,Paul TI - Trademarks, brands and competitiveness T2 - Routledge international studies in business history SN - 9780415776936 AV - HD69.B7 T693 2010 U1 - 658.827 22 PY - 2010/// CY - London PB - Routledge KW - Brand name products KW - History KW - Trademarks KW - Commerce KW - Competition N1 - Includes bibliographical references and index ER -