CRM the foundation of contemporary marketing strategy
Material type: TextPublication details: London Routledge 2013Description: ix,393p. ill. ; 26 cmISBN:- 9780415896573
- 658.802 22 BA-C
- HF5415.55 .B35 2013
Item type | Home library | Collection | Shelving location | Call number | Materials specified | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|---|
OPJGU Sonepat- Campus | General Books | Main Library | 658.802 BA-C (Browse shelf(Opens below)) | Available | 128087 |
Browsing OPJGU Sonepat- Campus shelves, Collection: General Books Close shelf browser (Hides shelf browser)
658.800954091734 VE-R Rural marketing targeting the non urban consumer | 658.8009669 AL-M Marketing in developing countries Nigerian advertising in a global and technological economy | 658.80098 MA-M Marketing in the emerging markets of latin America | 658.802 BA-C CRM the foundation of contemporary marketing strategy | 658.802 BE-M Mastering data mining the art and science of customer relationship management | 658.802 CA-B Breakthrough marketing plans how to stop wasting time and start driving growth | 658.802 CR-S Strategic marketing |
Includes bibliographical references (p. [369]-383) and index.
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