Managing innovation in SME's : product development in small Irish electronic firms / Ann Ledwith ; editors, Paul Coughlan and John Bessant.
Material type:
TextPublication details: Newcastle : Cambridge Scholars, 2009.Description: 1 online resource (333 pages)Content type: - text
- computer
- online resource
- 9781443816175
- 1443816175
- 1282588087
- 9781282588080
- 9786612588082
- 661258808X
- New products -- Management
- Product management
- Electronic industries -- Ireland -- Management
- Technological innovations -- Management
- Small business -- Ireland -- Management
- Produits commerciaux -- Gestion
- Industries électroniques -- Irlande -- Gestion
- Innovations -- Gestion
- Petites et moyennes entreprises -- Irlande -- Gestion
- Research & development management
- Business innovation
- Small businesses & self-employed
- TECHNOLOGY & ENGINEERING -- Mechanical
- Electronic industries -- Management
- New products -- Management
- Product management
- Small business -- Management
- Technological innovations -- Management
- Ireland
- 621.3810685Â 22
- TK7836
| Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Electronic-Books
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OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Print version record.
Innovating and developing new products is critical for the survival and growth of any small firm but particularly for technology based firms. This study of NPD at small Irish electronics firms makes two main contributions to knowledge. Firstly, the management of NPD at small firms is found to be different from that at large firms in several respects including; NPD resources and expenditure, organising for NPD, NPD process proficiency, marketing and technical skills and proficiency, R & D/marke ...
TABLE OF CONTENTS; ACKNOWLEDGEMENTS; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; CHAPTER FOUR; CHAPTER FIVE; CHAPTER SIX; CHAPTER SEVEN; CHAPTER EIGHT; CHAPTER NINE; CHAPTER TEN; CHAPTER ELEVEN.
English.
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