Indian economic superpower : fiction or future? / [edited by] Jayashankar M. Swaminathan.

Contributor(s):

Swaminathan, Jayashankar M

Material type: Text

TextSeries: World Scientific series on 21st century business ; v. 2.Publication details: Hackensack, NJ : World Scientific, ©2009.Description: 1 online resource (xii, 270 pages) : illustrations, mapContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9789812814661
9812814663
9789814338356
9814338354

Subject(s):

Genre/Form:

DDC classification:

330.954 23

LOC classification:

HC435.3 .I62428 2009eb

Online resources:

Click here to access online

Contents:

Ch. 1. Sea change in the Indian economy / Jayashankar M. Swaminathan. Connecting wave : outsourcing / Jayashankar M. Swaminathan -- ch. 2. Offshore to win and not shrink! / Vivek Kulkarni. Connecting wave : information technology / Jayashankar M. Swaminathan -- ch. 3. Evolution of the Indian software industry : the emerging model of mobilizing global talent / M.S. Krishnan, Narayan Ramasubbu, and Ramanath Subramanian. Connecting wave : manufacturing / Jayashankar M. Swaminathan -- ch. 4. Indian manufacturing : strategic and operational decisions and business performance / Ananth Iyer [and others]. Connecting wave : logistics / Jayashankar M. Swaminathan -- ch. 5. The logistics sector in India : overview and challenges / Pankaj Chandra and Nimit Jain -- ch. 6. India's aviation sector : dynamic transformation / John Kasarda and Rambabu Vankayalapati. Connecting wave : healthcare / Jayashankar M. Swaminathan -- ch. 7. Healthcare delivery models and the role of telemedicine / Ravi Anupindi, Madhuchhanda Das Aundhe, and Mainak Sarkar. Connecting wave : leveraging India / Jayashankar M. Swaminathan -- ch. 8. Entering India's product and service markets : ten caveats that can help you tame the Asian elephant / Sridhar Balasubramanian and Prabhudev Konana -- ch. 9. Obstacles along the way / Jayashankar M. Swaminathan -- ch. 10. Storm of opportunity / Jayashankar M. Swaminathan -- ch. 11. The global credit tsunami and its impact / Jayashankar M. Swaminathan.

Summary: India's prominence in the global economy is on the rise. Are we witnessing the rise of an economic superpower? Or is it a mirage? What factors have influenced this economic growth story across the different sectors? Which sectors present future growth potential? How can this opportunity be leveraged? In this volume, leading experts and scholars present an in-depth analysis of the rise of the Indian economy across various sectors over the last 15 years. The book explores potential opportunities and pitfalls in business sectors such as software, business process outsourcing, manufacturing, logistics, aviation, marketing and sales and telemedicine. It also provides an overview of potential challenges related to infrastructure, lop sided growth and education in India and pitfalls to avoid while entering India. The book concludes by identifying sectors of outstanding potential for growth in the upcoming decade. This book is geared towards managers and executives of multinational firms, business students, potential investors or anyone interested in obtaining a deeper understanding about the Indian business economy and its growth story.

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Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

Online resource; title from PDF title page (EBSCO, viewed February 13, 2019)

Includes bibliographical references and indexes.

India's prominence in the global economy is on the rise. Are we witnessing the rise of an economic superpower? Or is it a mirage? What factors have influenced this economic growth story across the different sectors? Which sectors present future growth potential? How can this opportunity be leveraged? In this volume, leading experts and scholars present an in-depth analysis of the rise of the Indian economy across various sectors over the last 15 years. The book explores potential opportunities and pitfalls in business sectors such as software, business process outsourcing, manufacturing, logistics, aviation, marketing and sales and telemedicine. It also provides an overview of potential challenges related to infrastructure, lop sided growth and education in India and pitfalls to avoid while entering India. The book concludes by identifying sectors of outstanding potential for growth in the upcoming decade. This book is geared towards managers and executives of multinational firms, business students, potential investors or anyone interested in obtaining a deeper understanding about the Indian business economy and its growth story.

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