Tour:smart : and break the band / Martin Atkins.

Includes index.

Why it is essential to tour -- Building blocks : basic concepts and ideas -- Planning and routing : saved by geography -- Transportation : broken down -- Stories from the front line #1 -- Good advice from baaad people #1 -- Promoters and venues in their own words -- Contracts -- Riders -- Booking : DIY vs. agents -- Marketing I : revenue streams -- Merchandising : the engine -- Budgets : do it on paper -- Press and publicists : an inside perspective -- Street teams -- Mailing list : every person counts -- Marketing II : using the web -- Radio : get heard -- Record stores -- Guest list -- Marketing III : creating your own event -- Good advice from baaad people #2 -- What to pack : accessories and attitude -- How to get a better live sound -- Crew and production -- Scenery and stage decoration -- So you want to be a tour manager (you crazy f*#!) -- Stories from the front line #2 -- Itineraries and day sheets -- Settlement : getting paid is a blood sport -- Accounting : rust never sleeps -- Management : what do I get? -- Soundscan, Pollstar, and other data -- Excel basics -- Software that's as hard as nails -- Sex : better safer sex on the road -- Drugs : highs and lows -- Alcohol : drugs part II -- Health tips -- Being a grrrl on the road -- Personality, ego, and charisma -- Karma : what goes up -- Murphy's law -- Touring as a family man -- What to do when your gear gets stolen -- Marketing IV : package tours, a religious experience -- Sponsorships and endorsements -- Seminars and festivals -- Touring internationally -- China -- Immigration : crossing the line -- Memorabilia -- Tour diaries -- How to screen print -- When you are the opening band -- Marketing V : 61 strategies for a more successful show -- Good advice from baaad people #3 -- Case studies : an out-of-band experience -- Stories from the front line #3 -- The future of touring.

Print version record.

From packing the right equipment to keeping enough gas in the tank to get home, every aspect of making a successful tour with a band is addressed in this comprehensive guide. More than 100 luminaries and leading organizations from the world of touring, among them Chris Connelly, Henry Rollins, the House of Blues, and the Vans Warped Tour, as well as club owners, tour managers, and even sex advisors, provide handy insider know-how along with insight on mistakes commonly made by novice bands. Chapters address the nitty-gritty of touring, with instructions on how to secure venues and publicity, how to stay healthy on the road, and how to keep the budget in the black. Loaded with hundreds of years' worth of collective hands-on experience from those steeped in the music business, this is a must-have resource for creating an unforgettable tour.

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