Powerful public relations : a how-to guide for libraries / Rashelle S. Karp, editor.

Contributor(s):

Material type: Text

TextPublication details: Chicago : American Library Association, 2002.Description: 1 online resource (ix, 86 pages) : illustrationsContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

0838998984
9780838998984
9780838908181
0838908187

Subject(s):

Genre/Form:

Additional physical formats: Print version:: Powerful public relations.DDC classification:

022.7/0973 22

LOC classification:

Z716.3 .P69 2002eb

Other classification:

G259. 712

Online resources:

Click here to access online

Contents:

Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller.

Summary: The library is still the best place to go for traditional information—and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It?s up to you to communicate that the home or work computer can?t come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours her.

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Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

"For the Library Administration and Management Association."

Includes bibliographical references (pages 71-79) and index.

Print version record.

The library is still the best place to go for traditional information—and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It?s up to you to communicate that the home or work computer can?t come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours her.

English.

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