Marketing straight to the heart / Barry Feig.
Material type: TextPublication details: New York : AMACOM, ©1997.Description: 1 online resource (xi, 210 pages) : illustrationsContent type:- text
- computer
- online resource
- 0585034346
- 9780585034348
- Brand choice
- Motivation research (Marketing)
- Marketing -- Psychological aspects
- Marques de commerce -- Choix
- Études de motivation (Marketing)
- Marketing -- Aspect psychologique
- BUSINESS & ECONOMICS -- Marketing -- General
- BUSINESS & ECONOMICS -- Distribution
- Brand choice
- Marketing -- Psychological aspects
- Motivation research (Marketing)
- Commerce
- Business & Economics
- Marketing & Sales
- 658.8 21
- HF5415.3 .F393 1997eb
Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Electronic-Books | OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Includes index.
Print version record.
English.
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - Worldwide
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