Hacia un plan de mercadeo para unidades de información : guía metodológica / Luis Roberto Téllez Tolosa, Ruth Elena Vallejo Sierra.
Material type: TextPublisher: Bogotá D.C. : Universidad de la Salle, [2012]Description: 1 online resourceContent type:- text
- computer
- online resource
- 9789585136137
- 9585136139
- Libraries -- Marketing
- Information services -- Marketing
- Library administration
- Information services -- Management
- Library Administration
- Bibliothèques -- Administration
- Services d'information -- Gestion
- Information services -- Management
- Information services -- Marketing
- Libraries -- Marketing
- Library administration
- 021.7 23
- Z716.3 ebook
Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Electronic-Books | OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Includes bibliographical references.
Online resource; title from PDF title page (Digitalia, viewed October 29, 2020).
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