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The 5Gs of family business / Walter Vieira, President, Marketing Advisory Services Group, Mumbai, India, Mita Dixit, Head-Research and Consultancy, Center for Family Managed Business, SPJIMR, Mumbai.

By: Contributor(s): Material type: TextTextPublisher: New Delhi, India ; Thousand Oaks, California : SAGE Publications India, 2019Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9789352808663
  • 9352808665
Subject(s): Genre/Form: DDC classification:
  • 658.4/06 23
LOC classification:
  • HD62.25
Online resources:
Contents:
Foreword by Philip Kotler; Preface; Acknowledgements; Genesis: The Origin--Look Back to Look Forward; Growth: The Never Ending Journey; Gen-Next: The Relay Race?; Governance: Enhancing Value; Giving Back: To Move Forward; Conclusion: The Last Word; References
Summary: An unusual, easy to read primer for family businesses across single and multiple generations, giving a 5G framework to succeed in a VUCA world.
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Item type Home library Collection Call number Materials specified Status Date due Barcode
Electronic-Books Electronic-Books OPJGU Sonepat- Campus E-Books EBSCO Available

Online resource; title from PDF title page (EBSCO, viewed November 7, 2018).

Includes bibliographical references.

Foreword by Philip Kotler; Preface; Acknowledgements; Genesis: The Origin--Look Back to Look Forward; Growth: The Never Ending Journey; Gen-Next: The Relay Race?; Governance: Enhancing Value; Giving Back: To Move Forward; Conclusion: The Last Word; References

An unusual, easy to read primer for family businesses across single and multiple generations, giving a 5G framework to succeed in a VUCA world.

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