Taking our country back : the crafting of networked politics from Howard Dean to Barack Obama / Daniel Kreiss.
Material type:
TextSeries: Oxford studies in digital politicsPublication details: New York : Oxford University Press, ©2012.Description: 1 online resource (xiv, 230 pages) : illustrationsContent type: - text
- computer
- online resource
- 019995061X
- 9780199950614
- 0199782741
- 9780199782741
- 0199974616
- 9780199974610
- Internet in political campaigns -- United States -- History
- Campaign management -- Technological innovations -- United States -- History
- Political campaigns -- Technological innovations -- United States -- History
- Political participation -- Technological innovations -- United States -- History
- Presidents -- Election -- 2004 -- Technological innovations -- United States
- Presidents -- Election -- 2008 -- Technological innovations -- United States
- Political consultants -- United States -- History -- 21st century
- Internet -- Political aspects -- United States
- Digital media -- Political aspects -- United States
- Internet dans les campagnes électorales -- États-Unis -- Histoire
- Campagnes électorales -- Gestion -- Innovations -- États-Unis -- Histoire
- Participation politique -- Innovations -- États-Unis -- Histoire
- Conseillers politiques -- États-Unis -- Histoire -- 21e siècle
- Internet -- Aspect politique -- États-Unis
- Médias numériques -- Aspect politique -- États-Unis
- POLITICAL SCIENCE -- Political Process -- General
- Politics and Government
- Political participation -- Technological innovations
- Campaign management -- Technological innovations
- Digital media -- Political aspects
- Internet in political campaigns
- Internet -- Political aspects
- Political campaigns -- Technological innovations
- Political consultants
- United States
- 2000-2099
- 324.70973 23
- JK2281 .K74 2012
| Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
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Electronic-Books
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OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Includes bibliographical references (pages 217-222) and index.
Innovation, infrastructure, and organization in new media campaigning -- Crafting networked politics -- Dean's demise and taking on Bush -- Wiring the party -- Organizing the Obama Campaign -- Mobilizing for victory -- Conclusion: new media campaigning from Dean to Obama.
Drawing on open-ended interviews with more than 50 political staffers, fieldwork during the 2008 electoral cycle, and archival research, the book follows a group of technically skilled Internet staffers who came together on the Howard Dean campaign and created a series of innovations in campaign organization, tools, and practice.
English.
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