The discourse of tourism and national heritage : a contrastive study from a cultural perspective / by Claudia Elena Stoian.

By:

Stoian, Claudia Elena [author.]

Material type: Text

TextPublisher: Newcastle upon Tyne : Cambridge Scholars Publishing, 2015Description: 1 online resourceContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

1443886629
9781443886628

Subject(s): Genre/Form:

Electronic books.

Additional physical formats: Erscheint auch als:: No titleDDC classification:

306.4/819/014 23

LOC classification:

G156.5.H47

Online resources:

Click here to access online

Summary: The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites - institutional and commercial - from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the.

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

Print version record.

Includes bibliographical references and index.

The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites - institutional and commercial - from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the.

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