Rethinking Asian Tourism : Culture, Encounters and Local Response.

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Table of contents; introduction; cultural heritage, identityand the politics of performance; unescoworld heritage sitesin southeast asia; tourists' perceptions of authenticity; edible culture and inedible culture; fiesta and tourism; tourism and political agendasin the dum hua processionin the songkran festival; tourism encounters, commoditisationand local responses; the commodification of 'rurality'in mae kam pong village for japaneselong-stay tourism in chiang mai; the knowledge dynamics of danishtourists in mae kam pongcommunity-based tourism; homestays in dieng plateau.

The potential for managementin community-based ecotourismof liled community, surathani province, thailandcommercialisation and sanitation; meanings, purposes, and activitiesof suburban family tourismin yogyakarta, indonesia; emerging tourismsand contemporary issues; culture, tourism, and social dynamics; experience a change in life; evaluating linkage between localbrand products and tourism; gastronomy as a creative citystrategy; promoting tai food for health tourismin mae hong sorn province, thailand; contributors.

Rethinking Asian Tourism addresses some of the latest developments in on-going tourism research in Southeast Asia and the wider Asia region (encompassing, in geographical terms, Thailand, Vietnam, Indonesia, the Philippines, Malaysia, Hong Kong, Japan, and Korea). It examines many of the emerging, as well as established, themes and issues in Asian tourism and promotes the development of critical scholarship within Asia to overcome Anglo-Western ethnocentrism in tourism studies of the region. ...

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