HRM and marketing orientation in the new era / Panagiotis Kyriazopoulos, PH.D, editor.

Includes index.

HRM AND MARKETING ORIENTATION IN THE NEW ERA; HRM AND MARKETING ORIENTATION IN THE NEW ERA; Library of Congress Cataloging-in-Publication Data; CONTENTS; INTRODUCTION; Chapter 1: COMPLEXITY AND HUMAN RESOURCES MANAGEMENT IN BRAZIL; ABSTRACT; 1. INTRODUCTION; 2. CONCEPTUAL FRAMEWORK; 3. METHODS; 4. PRESENTATION AND ANALYSIS OF RESULTS; 6. FINAL THOUGHTS; REFERENCES; Chapter 2: EPIONE: THE PAN-EUROPEAN HEALTHCARE OBSERVATORY FOR KIDS: KNOWLEDGE MANAGEMENT, INTELLECTUAL CAPITAL, SOCIAL NETWORKS AND SEMANTIC WEB TECHNOLOGIES TO THEIR FULL POTENTIAL FOR PERSONALIZED HEALTHCARE SERVICES; ABSTRACT.

1. INTRODUCTION2. PERSONALIZED HEALTHCARE SERVICES: A KNOWLEDGE SOCIETY PRIMER; 3. EPIONE UNIQUE VALUE PROPOSITION: BEYOND PERFORMANCE GAPS; 4. THE PAN-EUROPEAN HEALTHCARE OBSERVATORY: ARCHITECTURE, SERVICES, BUSINESS MODEL; 5. EPIONE FOR A HUMANISTIC VISION: HEALTH FOR ALL AT A FAIR PRICE; REFERENCES; Chapter 3: FACTORS INFLUENCE B2B RELATIONSHIPS IN MEDIUM-SIZED FIRMS: TRADITIONAL VS. E-COMMERCE; ABSTRACT; INTRODUCTION; LITERATURE REVIEW; RESEARCH METHODOLOGY; CRITERIA FOR THE SUPPLIER/CLIENT SELECTION; THE SELECTED CLIENT; RELATIONSHIPS WITH BUYERS/SUPPLIERS; FACTOR ANALYSIS.

FACTORS ARISING IN ELECTRONIC RELATIONS AMONG SELLER/BUYER IN THE VARIOUS STAGES OF ELECTRONIC RELATIONSHIPSCONCLUSION OF THE RESEARCH FINDINGS; CONCLUSION; DISCUSSION; LIMITATIONS AND FUTURE RESEARCH; REFERENCES; Chapter 4: MARKETING PRACTICES OF SMALL FAMILY BUSINESS IN GREECE; ABSTRACT; INTRODUCTION; LITERATURE REVIEW; RESEARCH METHODOLOGY; CONCLUSION; REFERENCES; Chapter 5: MODELING THE HUMAN FACTOR OF MARRIAGE MARKET DYNAMICS THROUGH OPERATIONS MANAGEMENT TECHNIQUES: A CASE STUDY INVOLVING SOCIOLOGICAL AND PSYCHOLOGICAL ATTRIBUTES; ABSTRACT; 1. INTRODUCTION.

2. DYNAMIC OF THE MARRIAGE MARKET: WHAT MAKES COUPLES SPLIT?3. DATA AND PARAMETERS; 4. MINIMIZING DIVORCE BY MEAN OF LINEAR ASSIGNMENT; 5. IMPLEMENTATION AND RESULTS; CONCLUSION; REFERENCES; Chapter 6: TOWARDS A COMPETENCY ASSESSMENT MATURITY MODEL: A VIEW FROM SPANISH SOFTWARE INDUSTRY; ABSTRACT; INTRODUCTION; COMPETENCY ASSESSMENT MATURITY MODEL NECESSITY; DESCRIPTION OF THE FACTORS USED IN THE MODEL; MODEL COMPONENTS ASSESSMENT; APPLICATION OF THE MATURITY MODEL FOR COMPETENCY ASSESSMENT BY ORGANIZATIONS ON SOFTWARE ENGINEERING IN SPAIN; TECHNIQUES; DATA; SUMMARY; CONCLUSION; REFERENCES.

Chapter 7: EVALUATING IMPLEMENTATION MODEL OF AMT: A GRAPH THEORETIC APPROACHABSTRACT; 1. INTRODUCTION AND LITERATURE SURVEY; 2. AMT IMPLEMENTATION STRATEGY; 3. GRAPH THEORETIC APPROACH (GTA); 4. AMT IMPLEMENTATION MODEL DIGRAPH; 5. APPLICATION OF GRAPH THEORETIC APPROACH; 6. IMPLEMENTATION MODEL INDEX; 7. METHODOLOGY; 8. CASE STUDY; 9. COMPARISON OF DIFFERENT ORGANISATIONS ON THE BASIS OF GRAPH THEORETIC APPROACH; 10. FINDINGS OF THE RESEARCH PAPER; 11. LIMITATIONS; REFERENCES; BIOGRAPHICAL NOTES.

This book is devoted to the role of human resources in today's post-industrial era. As we leave the 2nd Industrial Revolution, we are entering the 3rd Industrial Revolution, which is characterized as 'the information society and network age.' In this time of transition, in some countries, human resource is often seen as software that can be amended at relative ease in order to achieve the optimum cost, whereas other countries theorize that it resembles more of a piece of hardware that cannot be upgraded but only replaced. These aspects are covered in this book, and addressed through research b.

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