Deep knowledge of B2B relationships within and across borders / edited by Arch G. Woodside, Roger Baxter.
Material type:
TextSeries: Advances in business marketing & purchasing ; v. 20.Publication details: Bradford : Emerald Group Publishing Limited, 2013.Edition: 1st edDescription: 1 online resource (xiv, 375 pages)Content type: - text
- computer
- online resource
- 9781781908594
- 1781908591
- Business networks
- Industrial management -- Cross-cultural studies
- International business enterprises -- Management -- Cross-cultural studies
- Réseaux d'affaires
- Gestion d'entreprise -- Études transculturelles
- Entreprises multinationales -- Gestion -- Études transculturelles
- International business
- Sales & marketing management
- BUSINESS & ECONOMICS -- Industrial Management
- BUSINESS & ECONOMICS -- Management
- BUSINESS & ECONOMICS -- Management Science
- BUSINESS & ECONOMICS -- Organizational Behavior
- Gestion d'entreprises
- Business networks
- Industrial management
- International business enterprises -- Management
- Business and Management
- 658.049 22
- HD58.7
| Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Electronic-Books
|
OPJGU Sonepat- Campus | E-Books EBSCO | Available |
Print version record.
The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.
Includes bibliographical references.
The impact of national culture on western industrial buyer-seller relational process models / Anna Kaunonen -- Developing Guanxi relations / Anna Kaunonen -- The development of industrial buyer-seller relations in a Chinese context / Anna Kaunonen -- Adaptation in business contexts : working triadic relationships / Holma Anne-Maria -- How do managers see it? Capturing practitioner theories via network pictures / Carla Ramos, David Ford.
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - Worldwide
There are no comments on this title.