Integrated communications in the post-modern era

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TextPublication details: New York Palgrave Macmillian 2015Description: xviii,268pISBN:

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Item type	Home library	Collection	Shelving location	Call number	Materials specified	Status	Date due	Barcode
Print	OPJGU Sonepat- Campus	General Books	Main Library	658.802 IN- (Browse shelf(Opens below))		Available		130576

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Previous	658.802 DA-G Green marketing theory, practice and strategies	658.802 EV- Evolution of integrated marketing communications the customer-driven marketplace	658.802 FA-J Juicing the orange how toturn creativity into a powerful business advantage	658.802 IN- Integrated communications in the post-modern era	658.802 JE-S Social media marketing for business scaling an integrated social media strategy across your organization	658.802 KA-M Marketing management	658.802 KA-M Marketing management	Next

Includes bibliographical references and index.

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