MARC details
| 000 -LEADER |
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03267namaa2200457uu 4500 |
| 001 - CONTROL NUMBER |
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oapen34268 |
| 003 - CONTROL NUMBER IDENTIFIER |
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oapen |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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20231220152335.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
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m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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cr|mn|---annan |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
131231s2012 xx |||||o ||| 0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
OAPEN_439100 |
| 024 7# - OTHER STANDARD IDENTIFIER |
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| Standard number or code |
10.26530/OAPEN_439100 |
| Source of number or code |
doi |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
oapen |
| Transcribing agency |
oapen |
| 041 0# - LANGUAGE CODE |
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| Language code of text/sound track or separate title |
eng |
| 042 ## - AUTHENTICATION CODE |
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| Authentication code |
dc |
| 072 #7 - SUBJECT CATEGORY CODE |
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| Subject category code |
AP |
| Source |
bicssc |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Masson, Eef |
| Relator code |
auth |
| 9 (RLIN) |
596860 |
| 245 10 - TITLE STATEMENT |
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| Title |
Watch and Learn |
| Remainder of title |
Rhetorical Devices in Classroom Films after 1940 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Name of publisher, distributor, etc |
Amsterdam University Press |
| Date of publication, distribution, etc |
2012 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 electronic resource (372 p.) |
| 336 ## - |
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| -- |
text |
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txt |
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rdacontent |
| 337 ## - |
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| -- |
computer |
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c |
| -- |
rdamedia |
| 338 ## - |
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| -- |
online resource |
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cr |
| -- |
rdacarrier |
| 490 1# - SERIES STATEMENT |
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| Series statement |
Framing Film |
| Volume number/sequential designation |
2 |
| 506 0# - RESTRICTIONS ON ACCESS NOTE |
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| Terms governing access |
Open Access |
| Standardized terminology for access restriction |
Unrestricted online access |
| Source of term |
star |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Since the late 1990s, there has been a marked increase in academic interest in what are sometimes called 'utility films', intended for purposes of information, training, teaching or advertising. Although such research was long overdue, the current academic output tends to be restricted in scope, paying little attention to the films' textual features: the means they deploy in defending their informational, educational or commercial arguments. In the absence of such studies, the image survives of very 'formulaic' genres. This book seeks to modify this picture, and suggests a methodology that helps to foreground the films' rhetorical diversity. Taking her departure from a historic collection of Dutch classroom films, Masson proposes an approach that considers an audio-visual text as part of a so-called dispositif: the set-up of technology, text and viewing situation that is relevant to the specific corpus under scrutiny. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Sinds de late jaren negentig is er een toenemende academische belangstelling voor zogenoemde 'gebruiksfilms': films die bedoeld zijn om te informeren, te trainen of onderwijzen, of te overtuigen van het nut van een service of product. Onderzoek richtte zich tot nu toe vooral op de productie- of distributiegeschiedenis van dergelijke films, of hun pedagogische effectiviteit. Minder aandacht is er voor hun tekstuele dimensie: de middelen die ze inzetten ter onderbouwing van hun informatieve, educatieve of commercil͡e argument. Intussen hebben gebruiksfilms echter nog steeds het imago van erg 'formulaire' genres. Eef Masson nuanceert dit beeld in haar boek, en stelt een methodologie voor die de aandacht vestigt op de retorische diversiteit van deze films. |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE |
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| Terms governing use and reproduction |
Creative Commons |
| -- |
https://creativecommons.org/licenses/by-nc-nd/3.0/ |
| -- |
cc |
| Uniform Resource Identifier |
<a href="https://creativecommons.org/licenses/by-nc-nd/3.0/">https://creativecommons.org/licenses/by-nc-nd/3.0/</a> |
| 546 ## - LANGUAGE NOTE |
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| Language note |
English |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Film, TV & radio |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
916105 |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
Didacticism |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
film |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
motion pictures |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
Netherlands |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
Pedagogy |
| 653 ## - INDEX TERM--UNCONTROLLED |
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| Uncontrolled term |
Rhetoric |
| 793 0# - |
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| -- |
OAPEN Library. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
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| Uniform Resource Identifier |
<a href="http://library.oapen.org/handle/20.500.12657/34268">http://library.oapen.org/handle/20.500.12657/34268</a> |
| -- |
0 |
| Public note |
Open Access: OAPEN Library: description of the publication |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://library.oapen.org/bitstream/id/bc3c817b-3160-41c9-a746-aad4bddff2a3/439100.pdf">https://library.oapen.org/bitstream/id/bc3c817b-3160-41c9-a746-aad4bddff2a3/439100.pdf</a> |
| -- |
0 |
| Public note |
Open Access: OAPEN Library, download the publication |
