MARC details
| 000 -LEADER |
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| fixed length control field |
05108cam a2200661Mi 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocn917009112 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20220712014924.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
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| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
150212s2015 enk ob 101 0 eng d |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
UAB |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
UAB |
| Modifying agency |
OCLCO |
| -- |
N$T |
| -- |
CDX |
| -- |
OCL |
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CAMBR |
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OCLCQ |
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LVT |
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UEJ |
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OL$ |
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OCLCQ |
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MM9 |
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K6U |
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OCLCO |
| 019 ## - |
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| -- |
1171078012 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781316391617 |
| Qualifying information |
(electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1316391612 |
| Qualifying information |
(electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781316216576 |
| Qualifying information |
(electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1316216578 |
| Qualifying information |
(electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
9781107103467 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
1107103460 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
9781107502796 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)917009112 |
| Canceled/invalid control number |
(OCoLC)1171078012 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
K1569.A6 |
| Item number |
B73 2015 |
| 072 #7 - SUBJECT CATEGORY CODE |
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| Subject category code |
LAW |
| Subject category code subdivision |
068000 |
| Source |
bisacsh |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
343.08 |
| Edition number |
23 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Holding library |
MAIN |
| 245 00 - TITLE STATEMENT |
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| Title |
Brands, competition law and IP law / |
| Statement of responsibility, etc |
edited by Deven R. Desai, Ioannis Lianos and Spencer Weber Waller. |
| 264 #1 - |
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| -- |
Cambridge, United Kingdom : |
| -- |
Cambridge University Press, |
| -- |
2015. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource |
| 336 ## - |
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| -- |
text |
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txt |
| -- |
rdacontent |
| 337 ## - |
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| -- |
computer |
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c |
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rdamedia |
| 338 ## - |
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| -- |
online resource |
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cr |
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rdacarrier |
| 500 ## - GENERAL NOTE |
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| General note |
Includes papers from two conferences jointly sponsored by the Institute for Consumer Antitrust Studies of Loyola University Chicago School of Law and the Centre for Law Economics and Society at University College London. -- Introduction. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Introduction / Deven R. Desai, Ioannis Lianos and Spencer Weber Waller -- An introduction to the competitive effects of branding / Peter Davis and Kirsten Edwards-Warren -- Bayer or walgreen's? : the relationship of premium and value brands in the united states / James Langenfeld, Wenqing Li, and Sophie Yang -- The value of brands and the challenge of free riding / Tony Appleton and John Noble -- Brands, competition and antitrust law / Deven R. Desai and Spencer Weber Waller -- Brands and brand management : insights from marketing for antitrust / Gregory T. Gundlach & Joan M. Phillips -- Brands and market power : a bird's eye view / Daniel A. Crane -- The two sides of brand marketing : reconsidering competition law governing distribution restraints / Warren S. Grimes -- Brands, product differentiation and eu competition law / Ioannis Lianos -- Private labels, brands and competition law enforcement / Ariel Ezrachi and Ketan Ahuja -- Trademark dilution and the management of brands: implications of the trademark dilution revision act for marketing and marketing research / John D. Mittelstaedt -- Trademark law meets branding? / Ilanah Fhima -- Brands, firms and competition / Andrew Griffiths. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Brands and brand management have become a central feature of the modern economy and a staple of business theory and business practice. Contrary to the law's conception of trademarks, brands are used to indicate far more than source and/or quality. This volume begins the process of broadening the legal understanding of brands by explaining what brands are and how they function, how trademark and antitrust/competition law have misunderstood brands, and the implications of continuing to ignore the role brands play in business competition. This is the first book to engage with the topic from an interdisciplinary perspective, hence it will be a must-have for all those interested in the phenomenon of brands and how their function is recognized by the legal system. The book integrates both a competition and an intellectual property law dimension and explores the regulatory environment and case law in both Europe and the United States. |
| 590 ## - LOCAL NOTE (RLIN) |
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| Local note |
eBooks on EBSCOhost |
| Provenance (VM) [OBSOLETE] |
EBSCO eBook Subscription Academic Collection - Worldwide |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Brand name products |
| General subdivision |
Law and legislation |
| Form subdivision |
Congresses. |
| 9 (RLIN) |
39589 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| Form subdivision |
Congresses. |
| 9 (RLIN) |
39590 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Trademarks |
| General subdivision |
Law and legislation |
| Form subdivision |
Congresses. |
| 9 (RLIN) |
39591 |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Stratégie de marque |
| Form subdivision |
Congrès. |
| 9 (RLIN) |
1073343 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
LAW |
| General subdivision |
Military. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
851700 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Brand name products |
| General subdivision |
Law and legislation. |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst01765498 |
| 9 (RLIN) |
18902 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst01743755 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Trademarks |
| General subdivision |
Law and legislation. |
| Source of heading or term |
fast |
| -- |
(OCoLC)fst01153903 |
| 655 #0 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| 655 #4 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Conference papers and proceedings. |
| Source of term |
fast |
| -- |
(OCoLC)fst01423772 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Desai, Deven R., |
| Dates associated with a name |
1975- |
| Relator term |
editor. |
| 9 (RLIN) |
1073344 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lianos, Ioannis, |
| Relator term |
editor. |
| 9 (RLIN) |
33043 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Waller, Spencer Weber, |
| Relator term |
editor. |
| 9 (RLIN) |
1073345 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Loyola University Chicago. |
| Subordinate unit |
School of Law, |
| Relator term |
sponsoring body. |
| 9 (RLIN) |
1073346 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
University College, London, |
| Relator term |
sponsoring body. |
| 9 (RLIN) |
1073347 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Display text |
Print version: |
| Title |
Brands, competition law and IP law. |
| Record control number |
(DLC) 2015006121 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1020155">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1020155</a> |
| 938 ## - |
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Coutts Information Services |
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COUT |
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32604656 |
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EBSCOhost |
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EBSC |
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1020155 |
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92 |
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INOPJ |
