Strategic marketing (Record no. 224507)
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000 -LEADER | |
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fixed length control field | 00690 a2200265 4500 |
001 - CONTROL NUMBER | |
control field | 0 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | JGU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220805113239.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780070682603 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | 0 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 23 |
Classification number | 658.802 |
Item number | CR-S |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cravens, David W |
9 (RLIN) | 48575 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Piercy, Nigel F |
9 (RLIN) | 48576 |
245 ## - TITLE STATEMENT | |
Title | Strategic marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 8th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | McGraw Hill |
Date of publication, distribution, etc | 2006 |
Place of publication, distribution, etc | Chennai |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii,726p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing--Management |
9 (RLIN) | 48577 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing--Decision making |
9 (RLIN) | 48578 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha issues (borrowed), all copies | 65 |
690 ## - Course and Semester Details | |
Course Name | Strategic Marketing |
Course Code | [BS-MKT-759] |
Course Instructor | Anjuman Antil |
Semester | Spring 2021 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Koha item type | Home library | Current library | Shelving location | Full call number | Barcode | Total Checkouts | Date last seen | Date checked out | Public note | Use restrictions |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 136767 | 3 | 04/12/2019 | 03/12/2019 | |||||||
Dewey Decimal Classification | Not For Loan | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 136768 | 6 | 29/05/2019 | 04/02/2019 | BOOK LOST | |||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 136769 | 51 | 28/05/2019 | 22/05/2019 | |||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 016476 | 26/06/2019 | Replaced by 20172314 | ||||||||
Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142283 | 17/12/2019 | Restricted Access | ||||||||
Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142287 | 17/12/2019 | Restricted Access | ||||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142290 | 17/12/2019 | |||||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142284 | 17/12/2019 | |||||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142286 | 2 | 01/08/2020 | 13/03/2020 | |||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142288 | 17/12/2019 | |||||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142285 | 2 | 01/08/2020 | 13/03/2020 | |||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142292 | 17/12/2019 | |||||||||
Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142291 | 17/12/2019 | |||||||||
Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.802 CR-S | 142289 | 17/12/2019 |