Selling blue elephants how to make great products that people want before they even know they want them

Moskowitz, Howard R Gofman, Alex

Selling blue elephants how to make great products that people want before they even know they want them - Delhi Pearson Education 2007 - xvi,252p.

9788131713747

658.82 / MO-S

O.P. Jindal Global University, Sonepat-Narela Road, Sonepat, Haryana (India) - 131001

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