Locating cultural change : theory, method, process /
Locating cultural change : theory, method, process /
edited by Partha Pratim Basu and Ipshita Chanda.
- New Delhi ; Thousand Oaks : SAGE Publications, 2011.
- 1 online resource (vi, 279 pages) : illustrations
Includes bibliographical references and index.
Introduction : locating cultural change : process and method -- Jassi Jaisi Koi Nahin and makeover of Indian soaps / Abhijit Roy -- Foreign babies/Indian make : outsourcing reproduction in the age of globalization / Modhumita Roy -- Nationalism, television and Indian cricket in global mediascape : where has the local gone? / Manas Ghosh -- Bollywood and the Mumbai underworld : reading Satya in retrospect / Rajdeep Roy -- Translating India today : local cultures, global ambitions and colonial hangovers / Sayantan Dasgupta -- Kya Hum Pehle Kabhi Yahan Aye Hai : returning to look at the "Indian" in Indian cinema through Farah Khan's Om Shanti Om / Ipshita Chanda -- Minority rights in India : a view from the regional press / Partha Pratim Basu -- Medical advertisement : an embodiment of culture / Dalia Chakraborty -- Just for fun : changing notions of social forms of leisure / Nilanjana Gupta and Devlina Gopalan.
Locating Cultural Change: Theory, Method, Process is concerned with defining the local through case studies of specific cultural processes. The thrust is on the institutionalization of 'local' concerns where the 'local' is the site of ideas and issues, and how these in turn influence us. The central premise of this collection is that in order to understand the common man's perspective, one has to demystify cultural processes. The book seeks to capture the vibrancy of cultural processes through a wide range of things that are a part of daily life spanning Hindi films, vernacular press.
English.
9788132107637 (electronic bk.) 8132107632 (electronic bk.) 1283235366 9781283235365 9786613235367 6613235369
2011002885
015691582 Uk
Social change--India.
Popular culture--India.
Culture populaire--Inde.
POLITICAL SCIENCE--Public Policy--Cultural Policy.
SOCIAL SCIENCE--Anthropology--Cultural.
SOCIAL SCIENCE--Popular Culture.
Popular culture.
Social change.
Social conditions.
India--Social conditions.
Inde--Conditions sociales.
India.
Electronic books.
HN683.5 / .L625 2011eb
306.0954
Includes bibliographical references and index.
Introduction : locating cultural change : process and method -- Jassi Jaisi Koi Nahin and makeover of Indian soaps / Abhijit Roy -- Foreign babies/Indian make : outsourcing reproduction in the age of globalization / Modhumita Roy -- Nationalism, television and Indian cricket in global mediascape : where has the local gone? / Manas Ghosh -- Bollywood and the Mumbai underworld : reading Satya in retrospect / Rajdeep Roy -- Translating India today : local cultures, global ambitions and colonial hangovers / Sayantan Dasgupta -- Kya Hum Pehle Kabhi Yahan Aye Hai : returning to look at the "Indian" in Indian cinema through Farah Khan's Om Shanti Om / Ipshita Chanda -- Minority rights in India : a view from the regional press / Partha Pratim Basu -- Medical advertisement : an embodiment of culture / Dalia Chakraborty -- Just for fun : changing notions of social forms of leisure / Nilanjana Gupta and Devlina Gopalan.
Locating Cultural Change: Theory, Method, Process is concerned with defining the local through case studies of specific cultural processes. The thrust is on the institutionalization of 'local' concerns where the 'local' is the site of ideas and issues, and how these in turn influence us. The central premise of this collection is that in order to understand the common man's perspective, one has to demystify cultural processes. The book seeks to capture the vibrancy of cultural processes through a wide range of things that are a part of daily life spanning Hindi films, vernacular press.
English.
9788132107637 (electronic bk.) 8132107632 (electronic bk.) 1283235366 9781283235365 9786613235367 6613235369
2011002885
015691582 Uk
Social change--India.
Popular culture--India.
Culture populaire--Inde.
POLITICAL SCIENCE--Public Policy--Cultural Policy.
SOCIAL SCIENCE--Anthropology--Cultural.
SOCIAL SCIENCE--Popular Culture.
Popular culture.
Social change.
Social conditions.
India--Social conditions.
Inde--Conditions sociales.
India.
Electronic books.
HN683.5 / .L625 2011eb
306.0954