Expert product management : advanced techniques, tips & strategies for product management & product marketing /
Lawley, Brian.
Expert product management : advanced techniques, tips & strategies for product management & product marketing / by Brian Lawley. - Cupertino, CA : HappyAbout.info, 2007. - 1 online resource (x, 92 pages) : illustrations - Business professional collection .
Annotation Lawley teaches new and seasoned product managers and marketers powerful and effective ways to ensure they give their products the best possible chance for success.
9781600050800 (electronic bk.) 1600050808 (electronic bk.) (pbk.) (pbk.)
B7F52EAE-A6C2-478F-98D4-4C4B5BD692DC OverDrive, Inc. http://www.overdrive.com
Product management.
Marketing.
Produits commerciaux--Gestion.
Marketing.
marketing.
TECHNOLOGY & ENGINEERING--Industrial Technology.
TECHNOLOGY & ENGINEERING--Industrial Engineering.
BUSINESS & ECONOMICS--Production & Operations Management.
Marketing.
Product management.
Electronic books.
HF5415.15 / .L39 2007eb
658.5/6
Expert product management : advanced techniques, tips & strategies for product management & product marketing / by Brian Lawley. - Cupertino, CA : HappyAbout.info, 2007. - 1 online resource (x, 92 pages) : illustrations - Business professional collection .
Annotation Lawley teaches new and seasoned product managers and marketers powerful and effective ways to ensure they give their products the best possible chance for success.
9781600050800 (electronic bk.) 1600050808 (electronic bk.) (pbk.) (pbk.)
B7F52EAE-A6C2-478F-98D4-4C4B5BD692DC OverDrive, Inc. http://www.overdrive.com
Product management.
Marketing.
Produits commerciaux--Gestion.
Marketing.
marketing.
TECHNOLOGY & ENGINEERING--Industrial Technology.
TECHNOLOGY & ENGINEERING--Industrial Engineering.
BUSINESS & ECONOMICS--Production & Operations Management.
Marketing.
Product management.
Electronic books.
HF5415.15 / .L39 2007eb
658.5/6