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1. New marketing strategies [electronic resource] :evolving flexible processes to fit market circumstances / Ian Chaston.

by Chaston, Ian.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: London : Thousand Oaks, Calif. : Sage Publications, 1999Online access: EBSCOhost Availability: No items available
2. Knowledge-based marketing [electronic resource] :the 21st century competitive edge / Ian Chaston.

by Chaston, Ian.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: London ; Thousand Oaks, Calif. : Sage Publications, 2004Online access: EBSCOhost Availability: No items available



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