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Knowledge-based marketing : the 21st century competitive edge / Ian Chaston. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2004
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
New marketing strategies : evolving flexible processes to fit market circumstances / Ian Chaston. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London : Thousand Oaks, Calif. : Sage Publications, 1999
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
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O.P. Jindal Global University, Sonepat-Narela Road, Sonepat, Haryana (India) - 131001

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