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Advertising management with integrated brand promotion by
Publication details: Australia Cengage Learning 2009
Availability: Not available: OPJGU Sonepat- Campus: Checked out (1).
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Branding India an incredible story by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Collins Business 2009
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 658.827 KA-B.
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Luxury market in India maharajas to masses by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan 2012
Availability: Not available: OPJGU Sonepat- Campus: Checked out (1).
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Tata the evolution of a corporate brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin 2010
Availability: Items available for loan: OPJGU Sonepat- Campus (5)Collection, call number: Textbooks 659.2 WI-T, ...
Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin. by Series: Response books
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2010
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Darwin's brands : adapting to succeed / Anand Halve. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Thausand Oaks, Calif. : SAGE Publications, 2011
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
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