Irrationality in health care what behavioral economics reveals about what we do and why

By:

Hough, Douglas E

Material type: Text

TextPublication details: Stanford Stanford University Press 2013Description: xvii,291p. illustrations 24 cmISBN:

9780804793407

Subject(s):

DDC classification:

338.473621 23 HO-I

LOC classification:

RA410.53 .H669 2013

Contents:

What is behavioral economics--and why should we care? -- Keeping what we have, even if we don't like it -- Managing expectations and behavior -- Understanding the stubbornly inconsistent patient -- Understanding the stubbornly inconsistent consumer -- Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient -- Explaining the cumulative impact of physicians' decisions -- Can we use the concepts of behavioral economics to transform health care?

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Materials specified	Status	Date due	Barcode
Print	OPJGU Sonepat- Campus	General Books	Main Library	338.473621 HO-I (Browse shelf(Opens below))		Available		138739

Includes bibliographical references (pages 249-277) and index.

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