The breakdown of hierarchy : communicating in the evolving workplace / Eugene Marlow & Patricia O'Connor Wilson.

By:

Marlow, Eugene

Contributor(s):

Wilson, Patricia O'Connor, 1964-

Material type: Text

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781136012501
1136012508

Subject(s): Genre/Form:

Additional physical formats: Print version:: Breakdown of hierarchy.DDC classification:

658.4/5 22

LOC classification:

HD30.3 .M3666 1997eb

Other classification:

77.63

Online resources:

Click here to access online

Contents:

Ch. 1. Communications, Corporations, and Change -- Ch. 2. Electronic Media: Sudden Impact or Business as Usual? -- Ch. 3. Electrovisual Media and the American Corporation -- Ch. 4. The Emerging Corporate Landscape -- Ch. 5. The New Diversity Benchmark -- Ch. 6. Reshaping the Boundaries Around Business -- Ch. 7. Harnessing the Power of Electronic Communication Technology -- Ch. 8. Lessons from the Leaders -- Ch. 9. The Seven New Rules of Corporate Communication -- Appendix I. The Emerging Employment Landscape -- Appendix II. Communication Studies and Commentaries.

Summary: The Breakdown of Hierarchy explores the changes that have taken place in the second half of the 20th century and how organizations of all sizes can harness electronic media to open the lines of dialogue and corporate conversation. Never before published case studies of Honeywell, Motorola and Raychem are discussed. Eugene Marlow has been involved with the strategic application of print and electronic media for over 25 years. He has consulted to dozens of organizations in the media, technology, healthcare, consumer products, and non-profit sectors. Dr. Marlow teach.

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Electronic-Books	OPJGU Sonepat- Campus	E-Books EBSCO			Available

Includes bibliographical references (pages 163-169) and index.

Print version record.

The Breakdown of Hierarchy explores the changes that have taken place in the second half of the 20th century and how organizations of all sizes can harness electronic media to open the lines of dialogue and corporate conversation. Never before published case studies of Honeywell, Motorola and Raychem are discussed. Eugene Marlow has been involved with the strategic application of print and electronic media for over 25 years. He has consulted to dozens of organizations in the media, technology, healthcare, consumer products, and non-profit sectors. Dr. Marlow teach.

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