The market and the masses in Latin America : policy reform and consumption in liberalizing economies / Andy Baker.

Includes bibliographical references and index.

Introduction and theory -- Consuming the Washington consensus -- Theoretical framework: the top-down and bottom-up sources of public opinion -- Mass beliefs about market policies in Latin America -- The economic consequences and elite rhetoric of market reform in Latin America -- Are Latin Americans neoliberals? -- Are the poor neoliberals? -- Mass support for reform in Brazil -- The economic consequences and elite rhetoric of market reform in Brazil -- How many Brazilians support market reforms? -- Which Brazilians support market reforms? -- Conclusion -- The politics of consumismo in Latin America.

Print version record.

Baker argues that a new political economy of consumption has replaced a previously dominant politics of labour and class in Latin America.

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