Pop goes the library : using pop culture to connect with your whole community / Sophie Brookover and Elizabeth Burns.

Includes bibliographical references (pages 269-280) and index.

Print version record.

"You loved the blog-now read the book! Whether you regularly follow entertainment and gossip news, or wondered "Corbin Who?" when you saw the recent ALA READ poster, Pop Goes the Library will help you connect with your users and energize your staff. Pop culture blogger-librarians Sophie Brookover and Elizabeth Burns define what pop culture is (and isn't) and share insights, tips, techniques, and success stories from all types of libraries. You'll discover practical strategies and ideas for incorporating the pop culture passions of your users into collections, programs, and services, plus a range of marketing and outreach ideas, technology tools, and ready-to-go programs you can start using today. Here is an eye-opening book that's as much fun to read as it is to apply!."-- Provided by publisher.

Defining and using pop culture to connect -- Creating a pop niche for yourself and your library -- Building a collection that really pops -- Advocacy, marketing, public relations, and outreach -- Trendspotting -- Information technology is everyone's job -- Programming that pops -- Pop programming year-round: pop goes the year.

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