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1. Deception in the marketplace the psychology of deceptive persuasion and consumer self protection

by Boush, David M | Friestad, Marian | Wright, Peter.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Routledge 2009Availability: Items available for loan: O. P. Jindal Global University Library [Call number: 659.1019 BO-D] (1).
2. Strategic corporate communication

by Argenti, Paul A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Tata McGraw Hill 2007Availability: Items available for loan: O. P. Jindal Global University Library [Call number: 658.45 AR-S] (2).
3. Accidental branding how ordinary people build extraordinary brands

by Vinjamuri, David.

Material type: book Book; Format: print ; Nature of contents: biography; Literary form: not fiction Publisher: New Jersey John Wiley 2008Availability: Items available for loan: O. P. Jindal Global University Library [Call number: 658.827 VI-A] (2).
4. Cases in health care marketing

by Fortenberry, John L | Elrod, James K.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Sudbury Jones and Bartlett 2011Availability: Items available for loan: O. P. Jindal Global University Library [Call number: 362.10688 FO-C] (1).
5. 101 veterinary marketing questions answered [electronic resource] /Robin Brogdon.

by Brogdon, Robin | American Animal Hospital Association.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Lakewood, Colo. : AAHA Press, c2011Other title: One hundred one veterinary marketing questions answered | One hundred and one veterinary marketing questions answered.Online access: EBSCOhost Availability: No items available
6. Minerals, collecting, and value across the U.S.-Mexico border [electronic resource] /Elizabeth Emma Ferry.

by Ferry, Elizabeth Emma.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Bloomington : Indiana University Press, [2013]Online access: EBSCOhost Availability: No items available
7. The holiday makers [electronic resource] :magazines, advertising, and mass tourism in postwar America / Richard K. Popp.

by Popp, Richard K, 1977-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Baton Rouge : Louisiana State University Press, �2012Online access: EBSCOhost Availability: No items available
8. Performing Authorship in the Nineteenth-Century Transatlantic Lecture Tour / by Amanda Adams.

by Adams, Amanda, 1977-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Burlington, VT : Ashgate, 2014Online access: EBSCOhost Availability: No items available
9. High-tech trade wars : U.S.-Brazilian conflicts in the global economy / Sara Schoonmaker.

by Schoonmaker, Sara, 1956- [author.].

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Pittsburgh, Pa. : University of Pittsburgh Press, [2002]Online access: EBSCOhost Availability: No items available
10. The suppression of the African slave trade to the United States of America, 1638-1870 / W.E.B. Du Bois ; series editor, Henry Louis Gates, Jr. ; introduction by Saidiya Hartman.

by Du Bois, W. E. B. (William Edward Burghardt), 1868-1963.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: New York : Oxford University Press, [2007]Copyright date: �2007Online access: EBSCOhost Availability: No items available
11. Walmart in China [electronic resource] /edited by Anita Chan.

by Chan, Anita.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Ithaca, N.Y. : ILR Press, 2011Online access: EBSCOhost Availability: No items available
12. Tuning into mom [electronic resource] :understanding America's most powerful consumer / Michal Clements and Teri Lucie Thompson.

by Clements, Michal, 1963- | Thompson, Teri Lucie, 1956-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: West Lafayette, Ind. : Purdue University Press, �2011Online access: EBSCOhost Availability: No items available
13. Student engagement and the academic library [electronic resource] /Loanne Snavely, editor.

by Snavely, Loanne.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Santa Barbara, Calif. : Libraries Unlimited, an imprint of ABC-CLIO, LLC, c2012Online access: EBSCOhost Availability: No items available
14. The triumph of the antebellum free trade movement [electronic resource] /William S. Belko.

by Belko, W. Stephen, 1967-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Gainesville : University Press of Florida, c2012Online access: EBSCOhost Availability: No items available
15. The mass marketing of politics [electronic resource] :democracy in an age of manufactured images / Bruce I. Newman.

by Newman, Bruce I.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Thousand Oaks : Sage Publications, c1999Online access: EBSCOhost Availability: No items available
16. Writing for educators [electronic resource] :personal essays and practical advice / edited by Karen Bromley.

by Bromley, Karen D'Angelo, 1944-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Charlotte, N.C. : IAP, c2009Online access: EBSCOhost Availability: No items available
17. The impacts of 9/11 on Canada-U.S. trade [electronic resource] /Steven Globerman, Paul Storer.

by Globerman, Steven, 1945- | Storer, Paul.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Toronto : University of Toronto Press, c2008Other title: Impacts of nine eleven on Canada-U.S. trade.Online access: EBSCOhost Availability: No items available
18. The measure of democracy [electronic resource] :polling, market research, and public life, 1930-1945 / Daniel J. Robinson.

by Robinson, Daniel J.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Toronto, Ont. : University of Toronto Press, c1999Online access: EBSCOhost Availability: No items available
19. Endless propaganda [electronic resource] :the advertising of public goods / Paul Rutherford.

by Rutherford, Paul, 1944-.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Toronto ; Buffalo : University of Toronto Press, c2000Online access: EBSCOhost Availability: No items available
20. U.S. trade and investment policy [electronic resource] /Andrew H. Card and Thomas A. Daschle, chairs ; Edward Alden and Matthew J. Slaughter, project directors.

by Council on Foreign Relations. Independent Task Force on U.S. Trade and Investment Policy | Card, Andrew H, 1947- | Daschle, Thomas | Alden, Edward H | Slaughter, Matthew J. (Matthew Jon).

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: New York : Council on Foreign Relations, 2011Other title: US trade and investment policy | United States trade and investment policy.Online access: EBSCOhost Availability: No items available



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