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Predicting market success new ways to measure customer loyalty and engage consumers with your brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John Wiley & Sons 2006
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 658.8343 PA-P.
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Exit, voice and loyalty responses to decline in firms, organizations and states by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Harvard University Press 1970
Availability: Items available for reference: FOBJGU Sonepat- Campus: Not For Loan (1)Collection, call number: General Books 302.35 HI-E.
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Resignation in protest political and ethical choices between loyalty to team and loyalty to conscience in American public life by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Penguin Books 1975
Availability: Items available for reference: OPJGU Sonepat- Campus: Not For Loan (1)Collection, call number: General Books 172.20973 WE-R.
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Philosophy of loyalty by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Macmillan 1908
Availability: Items available for reference: OPJGU Sonepat- Campus: Not For Loan (1)Collection, call number: Special Collection - Indiana University 179.9 RO-P.
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On loyalty by Series: Thinking in action
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2013
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 179.9 JO-O.
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Do you want to keep your customers forever? by Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business Press 2009
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: Thin Material 658.812 PI-D.
Multimedia
Massey sahib videorecording directed by Pradip Krishen. by Series: Cinemas of India
Material type: Film Film; Type of visual material: videorecording
Publication details: Mumbai National Film Development Corporation Ltd c1986
Other title:
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: Special collection- CD/DVD (Multimedia) 791.4372 MA.
Print
Managing customer value one stage at a time by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey World Scientific 2010
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 658.812 SO-M.
Northern Ireland's lost opportunity : the frustrated promise of political loyalism / Tony Novosel. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London : Pluto Press, 2013
In: Academic Library
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Loyalty / edited by Sanford Levinson, Joel Parker, and Paul Woodruff. by Series: Nomos ; 54.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : New York University Press, [2013]Copyright date: ©2013
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Psychology of loyalty / Luther B. Miller and Wilbur C. Moore, editors. by Series: Psychology of emotions, motivations and actions
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Publishers, [2013]
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
The principle of loyalty in EU law / by Marcus Klamert. by Series: Oxford studies in European law
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Oxford : Oxford University Press, 2014
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Mastering gamification : customer engagement in 30 days : the revolutionary way to attract customers, keep them coming back for more, and take your business to the next level / Scot Harris, Kevin O'Gorman. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Birmingham, UK : Impackt Publishing, 2014
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Loyalty cards in the apparel industry in Germany and Spain. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hamburg : Diplomica Verlag, 2014
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
That Devil's Madness. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Place of publication not identified] : University of New South Wales Press, 2016
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Evergreen : cultivate the enduring customer loyalty that keeps your business thriving / Noah Fleming. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : AMACOM, American Management Association, [2015]
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques / Mike Grigsby. by Series: Marketing science series
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; Philadelphia : Kogan Page, [2016]
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
Customer loyalty programmes and clubs / Stephan A. Butscher. by
Edition: Second edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London : Routledge, Taylor & Francis Group, 2016
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
From voices to results : questions, tools, and analysis : proven techniques for understanding and engaging with your customers / Robert Coppenhaver. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Birmingham, UK : Packt Publishing, 2018
Other title:
  • Proven techniques for understanding and engaging with your customers
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
McCarthyism in the Suburbs : Quakers, Communists, and the Children's Librarian / Allison Hepler. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Lanham, Maryland : Lexington Books, [2018]
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
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