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Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin. by Series: Response books
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2010
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Availability: Items available for loan: OPJGU Sonepat- Campus (1).
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Darwin's brands : adapting to succeed / Anand Halve. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Thausand Oaks, Calif. : SAGE Publications, 2011
Online resources:
Availability: Items available for loan: OPJGU Sonepat- Campus (1).
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